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Platform Playbooks
10 guides in this topic.
How to Sell on eBay Live: A Live Seller's Guide
How eBay Live layers live-stream selling on top of an existing eBay account, what carries over from standing eBay history, and how access currently works.
How to Sell on Loupe: A Card Seller's Guide
How break-style selling works on Loupe, why format clarity and trust matter more here than in ordinary card selling, and what to check before running one.
How to Sell on Palmstreet: A Live Seller's Guide
Why Palmstreet's live-shopping audience skews narrow and expert, what that means for show content, and the living-goods logistics sellers should plan around.
How to Sell on TikTok Live: A Creator's Guide
How TikTok Live selling differs from the TikTok Shop merchant lane, how algorithmic live discovery works, and what new sellers commonly get wrong going live.
How to Sell on Whatnot: A Live Seller's Guide
How Whatnot's live-auction and buy-it-now format works, which categories it rewards, and what new sellers get wrong hosting their first few live shows.
How to Sell on Facebook Marketplace and Groups
How Facebook Marketplace's local listings differ from Groups' comment-to-buy conventions, and why native Facebook Live Shopping checkout no longer exists.
How to Sell on Instagram: A Seller's Guide
How Instagram's Professional accounts, Reels, Stories, and Lives work for sellers now that native checkout is gone, and where DM-based sales carry risk.
How to Sell on TikTok Shop: A Merchant's Guide
How TikTok Shop's product catalog, LIVE streams, and affiliate program work together, why discovery is content-driven, and what new merchants get wrong.
How to Sell on YouTube: A Seller's Guide
How YouTube's long-form, Shorts, and Live surfaces work for sellers, why Shopping eligibility needs direct confirmation, and why effort compounds over years.
PeerMetals: Selling Coins and Bullion Live
How PeerMetals' live-auction-plus-storefront model works, how spot-price-driven inventory changes the pricing conversation, and where it fits for coin and bullion sellers.